1963

In 1963 the Lark type Studebakers were only slightly restyled, but some major changes were made in their model indentification. To give the Cruiser more identity, it was no longer classified as a Lark. The Regal, which for years had been a top of the line model was dropped down a notch. The Custom, which was once a low priced trim offering, took over the former Regal position. The Daytona line was expanded to include the highest priced version of the new sliding roof Wagonaire four-door wagon. Then, in midyear, a bare bones Studebaker line the Standard was introduced as Studebaker's new low price offering. The Standard has no side molding. The Regal had one narrow molding per side. The Custom had check mark side moldings similar to what was used on the 1962 Daytonas. The 1963 Daytona had side moldings that widened out at the back of the car. The "Daytona" script was attached to the wide part of the molding. Cruiser side trim was the same as Daytona, except it was fitted with a "Cruiser" script. All 1963 Lark related models had a new, non-wraparound windshield and narrow window posts on sedans and wagons. Chnages on the Grand Turismo Hawks were limited to trim alterations. Larger lettering on the deck lid overlay and closed in side grills were the most obvious. Daytona, Regal, Custom and Heavy-Duty models had Lark block lettering on the front fenders. The Standard had Studebaker script in the same position.  Gran Turismo model indentification were the same as 1962. This would be the first year for the Avanti.

 

1963 Studebaker model line

 

 1963 STUDEBAKER AVANTI

 

1963 Studebaker Avanti Ad.

 

 1963 Studebaker R-2 GT Hawk

 

 1963 Studebaker R-2 GT Hawk

 

1963 Studebaker R-2 GT Hawk
Note: the Frost & French Studebaker Dealer tag ring.

 

 1963 Studebaker Grand Turismo Hawk
 

 

1963 Studebaker Daytona Hardtop R-2
 

 

1963 Studebaker Daytona Hardtop R-2
 

 

1963 Studebaker Daytona Hardtop R-2
 

 

 1963 Studebaker Lark Daytona Convertible

 

1963 Studebaker Cruiser 4dr

 

1963 Studebaker Cruiser 4dr
 

 

 1963 Studebaker Lark Daytona Hardtop Skytop

 

 1963 Studebaker Lark Daytona Wagonaire

 

1963 Studebaker Lark Wagonaire

 

1963 Studebaker Champ

 

---

Factory Numbers

Click Here
 

<1962    Studebaker Index    1964>

Contact Us      Home      American     Links    Site Updates

Copyright © 2005 - 2006 Randall Glover, All rights reserved.

Much of the material on this website is in the public domain and has no copyright attached to it. Original articles & Photo's appearing herein are subject to copyright. Please don't copy stuff from this site without asking; it may belong to someone! Material on this website is presented solely for historical research and educational purposes only. Any trademarks appearing on this site are the sole property of the registered owners. No endorsement by the trademark owners is to be construed, nor was any sought. The products, brand names, characters, related slogans and indicia are or may be claimed as trademarks of their respective owners. The use of such material falls under the Fair Use provisions of intellectual property laws.

If you enjoyed the site we ask that you check out our sponsors.